Business & Economics

Essentials of Strategic Management, 7th Edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, and timely examples, with a writing style that captures student interest. It features 10 chapters with 12 diverse...

This product is the “big version” (18 chapters) intended for courses in Advertising and Integrated Marketing Communication. The course is taken by students in liberal arts, journalism, mass communication, and business programs. However,...

This product is the “big version” (18 chapters) intended for courses in Advertising and Integrated Marketing Communication. The course is taken by students in liberal arts, journalism, mass communication, and business programs. However,...

This product is the “big version” (18 chapters) intended for courses in Advertising and Integrated Marketing Communication. The course is taken by students in liberal arts, journalism, mass communication, and business programs. However,...

Fundamentals of Investments is aimed at the introductory investments class with students who have relatively little familiarity with investments. The text is written in a relaxed, informal style that engages the student and treats him or her as an...

Fundamentals of Investments is aimed at the introductory investments class with students who have relatively little familiarity with investments. The text is written in a relaxed, informal style that engages the student and treats him or her as an...

Fundamentals of Investments is aimed at the introductory investments class with students who have relatively little familiarity with investments. The text is written in a relaxed, informal style that engages the student and treats him or her as an...

Over seven editions, Fundamentals of Electric Circuits, by Charles Alexander and Matthew Sadiku has become the definitive introductory for students and professors. It presents circuit analysis in a manner that is clearer, more interesting, and easier to...

Over seven editions, Fundamentals of Electric Circuits, by Charles Alexander and Matthew Sadiku has become the definitive introductory for students and professors. It presents circuit analysis in a manner that is clearer, more interesting, and easier to...

Over seven editions, Fundamentals of Electric Circuits, by Charles Alexander and Matthew Sadiku has become the definitive introductory for students and professors. It presents circuit analysis in a manner that is clearer, more interesting, and easier to...

What Should I Do? is the cornerstone question for a multitude of ethical considerations - and the basis for this text.  How we function when ethical challenges arrive in our "real" lives is the framework for Andrew Ghillyer's Business Ethics...

What Should I Do? is the cornerstone question for a multitude of ethical considerations - and the basis for this text.  How we function when ethical challenges arrive in our "real" lives is the framework for Andrew Ghillyer's Business Ethics...

What Should I Do? is the cornerstone question for a multitude of ethical considerations - and the basis for this text.  How we function when ethical challenges arrive in our "real" lives is the framework for Andrew Ghillyer's Business Ethics...

Budd presents labor relations as a system for balancing employment relationship goals (efficiency, equity, and voice) and the rights of labor and management. By weaving these themes with the importance of alternative perspectives on the nature of...

Budd presents labor relations as a system for balancing employment relationship goals (efficiency, equity, and voice) and the rights of labor and management. By weaving these themes with the importance of alternative perspectives on the nature of...

Budd presents labor relations as a system for balancing employment relationship goals (efficiency, equity, and voice) and the rights of labor and management. By weaving these themes with the importance of alternative perspectives on the nature of...

International Management: Culture, Strategy, and Behavior reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and...

International Management: Culture, Strategy, and Behavior reflect new and emerging developments influencing international managers. With integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and...