Prioritizing the practical over the technical, Modern Systems Analysis and Design presents the concepts, skills, methodologies, techniques, tools, and perspectives essential for systems...
The 7th edition of Intercultural Communication in Contexts examines communication in multicultural relationships and provides the tools for effective communication amid cultural, ethnic, and...
Hughes 10e draws upon 3 different types of literature - empirical studies; interesting anecdotes, stories, and findings; and leadership skills - to create a text that is relevant, interesting, and...
Contemporary Labor Economics 12e presents labor economics as an applied field of micro and macro theory. The authors deliver new and updated discussions of economic trends, public policy issues,...
Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organizations. The 11th Edition maintains a...
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition, shows how to gain and sustain a competitive advantage in today's complex business world. The text helps you...
Teach students to view their world using scientific reasoning with Campbell Essential Biology. The authorsÂ’ approach equips your students to become better informed citizens, relate concepts from...
Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace equips students with the fundamental skills for a career in the modern, mobile workplace. With...
Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely and...
With the 8th Edition, Robinson draws upon her exceptional teaching skills to provide new interactive experiences that help identify and address students’ preconceptions. Robinson...
Marketing for Hospitality and Tourism is the definitive source for hospitality and tourism marketing worldwide. The best-selling authors, who are leading educators in hospitality and tourism, deliver...
The world of marketing is changing every day and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices. Marketing...
Applied Sport Psychology, Eighth Edition, presents to the reader sport psychological theories, strategies, and techniques used by coaches and sport psychologists to cultivate peak performance and...
Managerial Economics is a self-contained textbook that requires no previous training in economics. While maintaining a rigorous style, this book is designed to be one of the most accessible books in...
International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this...
Applied Sport Psychology, Eighth Edition, presents to the reader sport psychological theories, strategies, and techniques used by coaches and sport psychologists to cultivate peak performance and...
