Business & Economics

Saunders and Cornett's Financial Institutions Management: A Risk Management Approach 7th edition provides an innovative approach that focuses on managing return and risk in modern financial institutions. The central theme is that the risks faced by...

Understanding Economics, 13th edition by Gwartney is the most accessible principles books on the market. The 13th edition of Understanding Economics has been updated to include coverage of the recent economic conditions. The new edition reflects current...

Research Methods, Design, and Analysis, 12th Edition by Christensen provides an understanding of the research methods used to investigate human thought and behavior. The coverage of experimental, qualitative, correlational, and survey research helps...

Managing Human Resources gives future managers a solid business understanding of human resource management skills. The approach used in this text makes human resources relevant to anyone who has to deal with HR issues in the workplace, even those who do...

With a blend of theory, analysis and practice, Fundamentals of Organizational Communication 8th Edition Zalabak presents a unique competency-based approach incorporating personal knowledge, interpersonal sensitivity and ethical values. Fundamentals of...

Marketing Management, 11e, is a text and casebook written by Peter and Donnelly. It is praised in the market for its organization, format, clarity, brevity and flexibility. The goal of this text is to enhance students’ knowledge of marketing management...

The Seventh edition of Urban Economics continues to be the market leading textbook due to its thorough content and concise writing style. Urban Economics 7th edition by Sullivan continues to cover urban economics as the discipline that lies at the...

This text's engaging and practical, yet research-based style is designed to help readers achieve the success they desire. Specifically, the ideas, tools, and techniques help readers enhance their effectiveness (ability to achieve results), career...

INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT, Tenth Edition, teaches readers how to manage their money to derive the maximum benefit from what they earn. From asset allocation to selecting investments in a global market, this book gives readers a solid...

Framework for Marketing Management is a concise, streamlined version of Kotler and Keller’s fifteenth edition of Marketing Management , a comprehensive look at marketing strategy. The book’s efficient coverage of current marketing management practices...

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The...

Focusing on single-system designs, Evaluating Practice: Guidelines for the Accountable Professional 6th Edition by Bloom presents clear guidelines on conceptualizing and measuring problems, developing practice-oriented evaluation designs, understanding...

In Herbert Zettl's field-defining text Television Production Handbook, the author emphasizes how production proceeds in the digital age - from idea to image - and how it moves through the three major phases, from preproduction to production to...

Jones/George, Essentials of Contemporary Management is the concise edition of the market bestselling textbook by the same author team. Jones and George are dedicated to the challenge and making It Real for students. The authors present management in a...